93.5 RED FM, India’s leading private radio and entertainment network today announced ‘The Audio Film Project’ starting 26th July 2021. The show will have ace Bollywood Director, Vikram Bhatt narrating high intensity horror and thriller stories on air to give listeners a never-before experience in the form of audio films.
The Audio Film Project
Horror and thriller have long been audio storytelling’s most popular genres. In recent years, there has been a resurgence of audio storytelling and RED FM has been a pioneer when it comes to creating unique sound experiences. This time with ‘The Audio Film Project’ with Vikram Bhatt, RED FM is experimenting with the imagination, which has to play an important factor into how deeply the story affects the listeners.
Speaking on the announcement, Nisha Narayanan, Director & COO, RED FM and Magic FM, said, “Audio is a personalised form of storytelling, and the tradition is ingrained in Indias fabric. It is also one of the most powerful content formats on radio. As a brand we have done multiple projects with the art of narration and received a lot of appreciation for the same. Now, we bring to you ‘The Audio Film Project’ with one of the stalwarts of the Hindi film industry, Vikram Bhatt. He has built a legacy of films in the space of horror and thrillers and our listeners are in for a lot of thrill and spine chilling content. We truly hope this is the beginning of an evolution of new formats being experimented on FM radio and its here to stay.”
Talking about the initiative, Vikram Bhatt, said, “Have you ever felt that the book was better than the movie Have you ever felt more scared while hearing a ghost story than seeing one I am certain you have and the reason is that imagination sees more than the eyes can ever see. I have now collaborated with RED FM for The Audio Film Project that aims at creating a unique experience for radio listeners. It focuses on storytelling and live narration that will give listeners an experience of stories vividly through the audio format.”
‘The Audio Film Project’ with Vikram Bhatt will be aired on RED FM every Monday-Saturday at 9 PM. Also available on RED FM India app and all leading podcast platforms.
About 93.5 RED FM
We are Irreverent; we are young, cool and trendy. We are the voice of today’s Millennial. We are one of the largest radio networks in the country. We are RED FM. Based on the internationally successful CHR (Contemporary Hit Radio) format we play only Super Hit music. With the brand philosophy and attitude that is ‘Bajaate Raho!’ at RED FM we always speak up for the right, for the people. Our listeners are at the heart of everything we do and so we are called the ‘station for expression’ by establishing an emotional connect with them. We do things differently; we don’t follow the herd and its testament to the fact that RED FM boasts of over 433 award winning campaigns including BEST BRAND, BEST FM STATION & BEST RJs.